From the discharge:
Will caught our consideration finally 12 months’s BFI Future Movie Fest, taking house Greatest Director for his commencement piece Coronary heart Failure. The movie was additionally showcased at Cannes Lions and has been broadly acclaimed for its distinctive narrative, electrical expressionism, and banging authentic soundtrack.
Final 12 months he joined Blinkink as a director’s assistant. Since then he’s directed his first business challenge for animal rights charity, PETA, launched final week.
The proficient 23-year-old wrote and directed his debut brief, Coronary heart Failure throughout lockdown. He sees himself as an “uncompromisingly Gen-Z filmmaker”, wanting to offer a sympathetic have a look at his personal era. Different inspirations stem from a love for “the excessive power storytelling language of music movies and commercials”, and you’ll see how this mixture has been key within the growth of his personal distinctive model.
Coronary heart Failure is a contemporary tackle courting in the present day with an episodic plot that follows Frank and Lizzie from the primary one-night stand to the inevitable breakup. It’s an ‘EDM Musical’ with an authentic soundtrack to justify the tagline: “This can be a musical for the cinema…and the nightclub”.
The movie is dynamic and undeniably participating, saved meticulously on observe by the beat-driven metronome that permits Will full management over the emotional tempo. That is typically used as a blueprint to information his viewer via some distinctive visible comedy.
Music at all times performs a key function in Will’s work. He’s been producing for years and constantly incorporates it into his initiatives, giving every bit its personal audiovisual id. This was key in his newest challenge for PETA of their Store To Save Lives marketing campaign.
Will wrote the lyrics, the music, and directed which is a powerful feat for his first foray into directing commercials. It was additionally his first time working with puppets, which he took to with ease, including yet one more string to his bow as a multifaceted filmmaker. His work heralds a brand new era of live-action filmmaking which we’re proud to be part of.
