Location-based leisure (LBE) immersive experiences supplier, The Park Playground has introduced the opening of a second brand-new, state-of-the-art immersive digital actuality leisure venue in Birmingham.
This new venue is the second of three deliberate company-owned places within the UK, along with its deliberate franchised places. Every venue gives distinctive and aggressive VR experiences which are appropriate for everybody aged 7 and over.
The launch of its Birmingham venue marks a big milestone for The Park Playground because it continues to develop in each guests and income. Since being based in 2018, The Park Playground has gone from power to power, doubling its topline income in 2022. In Q1 of this yr, The Park Playground additionally famous a big enhance in guests, welcoming greater than 20,000 at its venues all over the world – double earlier quarters.
With 13 owned and franchised venues throughout 4 nations – most not too long ago coming into the APAC marketplace for the primary time in Brisbane, Australia – the corporate continues to develop its footprint and cleared the path for inclusive location-based leisure experiences.
Our substantial funding within the UK market displays the thriving curiosity in digital actuality know-how and the growing demand for participating social experiences past the confines of dwelling leisure. This opening displays certainly one of our foremost objectives to attach individuals of all ages with the unimaginable potentialities of VR from experiencing the way forward for leisure to offering a possibility to discover the rising world of the Metaverse. As we strategy doubling our income as soon as once more this yr, our new venue in Birmingham’s vibrant Brindley Place, is the proper addition to our increasing UK portfolio.
Peter Vindevogel, CEO, The Park Playground.
The Birmingham venue will supply an thrilling array of interactive and aggressive immersive experiences, together with the brand new absolutely cell, free-roam, NANOCLASH FOCUS.
Developed in partnership with HTC and Triangle Manufacturing unit, NANOCLASH FOCUS is a first-of-its-kind eSports-inspired VR battle expertise that enables two opposing groups to compete on two impartial fields concurrently. The expertise additionally kickstarted The Park Playground’s journey experimenting with using synthetic intelligence (AI), having used the know-how within the growth part to streamline their workflows.
“We’re dedicated to creating immersive experiences that attraction to all teams of individuals, of all ages. Usually, location-based leisure (LBE) VR is an individual’s first introduction to digital actuality, so that is one thing we consider from the very early levels when growing video games. Whether or not you’re a company crew, a gaggle of buddies or on the lookout for household leisure, The Park has enjoyable and interactive experiences acceptable for all,” feedback Thomas Roozen, Head of Enterprise Growth at The Park Playground.
01-07-2022, Amsterdam, Nederland: Opening van The Park Playground te Amsterdam.
To e book your go to or to search out out extra about any of the immersive experiences accessible on the new venue, go to The Park Playground.
About The Park Playground
Launching in 2018, The Park Playground is a number one VR specialist providing distinctive and fascinating location-based immersive experiences to teams of all sizes and folks of all ages. With a quickly rising library of unique VR content material, The Park Playground is on a mission to carry the way forward for leisure to most of the people.
Since its launch, the corporate has expanded to a complete of 13 owned and franchised venues globally, with an additional two UK-based places opening in early 2023. Its franchise programme gives companions all over the world the chance to run their very own VR-based experiences, permitting them to capitalize on the way forward for leisure with state-of-the-art know-how, high-quality VR video games, and an operational mannequin optimized for right this moment’s financial panorama.
