Really feel like spending the remainder of summer time having fun with some well-earned rest time? We’ve deliberate out a listing of concepts, video inspiration, and templates to take the work out of planning your August social media calendar.
Try the listing beneath for any holidays that you simply suppose will resonate together with your viewers and match your enterprise. Then, preserve studying for week by week content material concepts that you should utilize to maintain your social presence recent and interesting in the course of the canine days of summer time.
August Social Holidays
- August: Black Enterprise Month
- August 1: Nationwide Girlfriends Day
- August 1: Natal Day (Canada)
- August 3: Nationwide Black Ladies’s Equal Pay Day
- August 7: Purple Coronary heart Day
- August 7: Nationwide Sisters’ Day
- August 7: Nationwide Friendship Day
- August 8: Worldwide Cat Day
- August 9: Worldwide Coworking Day
- August 12: Worldwide Youth Day
- August 14: Pakistan Independence Day
- August 15: Indian Independence Day
- August 15: Nationwide Again To College Prep Day
- August 19: World Pictures Day
- August 19: World Humanitarian Day
- August 26: Ladies’s Equality Day
- August 26: Nationwide Canine Day
- August 31: World Distance Studying Day
August Video Concepts & Examples
Between all of the lighthearted sentimental holidays and the thrill of a brand new faculty yr, there are many alternatives to interact your viewers with video. Every week this month, problem your self to share at the least one video that helps inform your story, or the story of your enterprise. Listed below are some concepts to get you began.
Week 1: Inform your enterprise story
Kick off the month by telling the tales which have made your enterprise what it’s as we speak. Think about this a possibility to share the human aspect of your model together with your social following, and pull again the curtain on the each day goings-on of your operation. Listed below are a couple of concepts to assist jog the creativeness:
- A historical past of your enterprise
- A day within the life for you or your workers
- Why you do what you do
In search of inspiration? We have a pair template ideas you should utilize to create a video about your self or your enterprise. The primary is our About Us template. Add images of your product and your self at work, paired with some textual content about what you do and the worth you convey.
youtube:https://www.youtube.com/watch?v=pN7e5zES1Vw
USE THIS TEMPLATE
Or take a look at our Self-Introduction template, designed to share a little bit of your private background, with a nod to your enterprise on the finish. This template works particularly properly for those who’re a freelancer trying to introduce your self to new purchasers that you’re going to work with face-to-face.
youtube:https://www.youtube.com/watch?v=4auexs-P94I
USE THIS TEMPLATE
Week 2: Rejoice your clients and group
As a small enterprise, you’re linked together with your clients and group in ways in which huge manufacturers will not be. Use your social accounts to spotlight the folks that you simply serve with your enterprise.
- Recap any native actions that your enterprise sponsors
- Create a buyer testimonial video
- Go in-depth and concentrate on one buyer’s expertise with your enterprise
If you happen to’re pondering of making a buyer testimonial video, take a look at the next template. Replace it with imagery associated to your enterprise, plus quotes from a few of your pleased clients.
youtube:https://www.youtube.com/watch?v=EKWjQ9rwqbc
USE THIS TEMPLATE
Week 3: Spotlight a services or products
There’ll at all times be room so that you can discuss in regards to the services or products on the core of your enterprise in your advertising. The important thing although, is to maintain your message customer-centric. It helps to place your self in your buyer’s sneakers.
Whereas a straight-up commercial could flip heads with a focused paid viewers, your natural viewers already has a good suggestion of what you provide. You’re the skilled on what you’re promoting. You understand the little particulars and options and suggestions that nobody else is aware of about. Shine a light-weight on these not-so-obvious components that can assist your clients respect your enterprise much more.
Listed below are a couple of concepts to get you began:
- A product demo
- New launch bulletins
- A sale or promotion
- Story behind a product
Seeking to inform the story of a product? There are a selection of templates you possibly can select from. Our Chew-sized Product Intro template could be up to date to share some key promoting factors of a product.
youtube:https://www.youtube.com/watch?v=ftru-F9xuLY
USE THIS TEMPLATE
Or, strive our Product Demo template to point out your product in motion. Add footage of your product together with written directions to showcase the facility of your product.
youtube:https://www.youtube.com/watch?v=9Z5P0DUkSAQ
USE THIS TEMPLATE
Week 4: Share your experience
You’re an skilled in your discipline. Flip the information that you simply use day-in and day-out into an expertise-establishing explainer video or how-to information.
In sharing your information together with your social following, you’re creating the precise kind of worth that your clients and potential clients are in search of after they observe you within the first place. If it looks like giving one thing away without spending a dime, that’s okay! The belief you identify together with your social followers now will repay after they offer you their enterprise in a while.
- Explainer movies
- Step-by-step guides
- Reply FAQs about your trade
The Office Explainer video template can also be designed for sharing your experience. Merely customise the information to suit your trade or clarify new initiatives.
youtube:https://www.youtube.com/watch?v=P7QnwkenQBs
USE THIS TEMPLATE
Did we miss something?
Relying on your enterprise and the way typically you submit to your social accounts, you could possibly additionally stretch out one in every of these classes over a number of weeks, or strive sharing each on a day-by-day foundation each week and see what works the perfect!
For extra video inspiration, in addition to suggestions in your work from fellow video creators, be a part of our non-public Fb group, the Animoto Social Video Advertising Neighborhood.
