Animation producer and distributor Cyber Group Studios simply introduced the enlargement of its management staff with the promotion of Michèle Massonnat to Vice-President, Gross sales and Acquisition, and the appointment of Ben Abrass as Head of Digital.
“We’re charting a course that completely positions us for the longer term,” stated Dominique Bourse, Chairman and CEO of Cyber Group Studios. “I’m proud and excited in regards to the expertise we’ve attracted and assured that 2023 can be a spectacular 12 months crammed with many new milestones.”
“This can be a very thrilling time for us,” stated Raphaelle Mathieu, Govt Vice-President of Cyber Group Studios. “I’m proud to strengthen our staff with these two distinctive abilities. Greater than ever, we’re devoted to pushing the boundaries of what’s doable in animation and within the digital house.”
Previously Senior Gross sales Supervisor, Massonnat is now managing the corporate’s gross sales in French-, German-, Spanish-, and Dutch-speaking European nations along with Scandinavia, Japanese Europe, Greece, Turkey, Portugal, Center East, Africa, and Canada. An achieved distribution skilled with over 20 years of worldwide expertise in tv, dwelling leisure gross sales, advertising, and media rights, she studies on to Mathieu, with whom she is going to set up the corporate’s international gross sales technique.
Earlier than becoming a member of Cyber Group Studios, Abrass was a inventive strategist at Warner Bros., engaged on revolutionary digital-first initiatives. Whereas there, he was chosen as a part of HATCH, WarnerMedia’s expertise program for the launch of HBO MAX.
In his new position, Abrass is overseeing Cyber Group Studios’ digital technique, creating native content material, creating new income streams with a deal with D2C and Web3, and discovering new methods to have interaction viewers. He studies on to Mathieu.
Supply: Cyper Group Studios