Nerdo, greatest recognized for animation and design, has introduced a brand new firm imaginative and prescient and inventive providing below the mantra of “Bolder. Braver. Wiser.”, pivoting away from production-only towards a full inventive service.
Nerdo says, “In right now’s market, the place new inventive corporations bloom day by day and the place many want to AI and new applied sciences to exchange originality and creativity, we felt the necessity to replicate on the expansion path of the corporate, asking what Nerdo’s function is inside right now’s market, sharing a brand new firm imaginative and prescient that may replicate the internal core of greater than 10 years of expertise.”
The three pillars of the brand new firm imaginative and prescient are inventive considering, innovation, and originality, enabled by way of a “more practical, extra dynamic communication path” summed up in a manifesto titled “Bolder. Braver. Wiser.”
Nerdo says, “Our providing is to reinforce inventive considering and design methods, but in addition work with new abilities and applied sciences. The purpose is to be a companion for shoppers, working in synergy to create modern options which can be memorable, impactful, and out of the bizarre.”
Based by Lorenzo Levrero, Daniele Gavatorta, and Alessandro Durando in 2009, Nerdo has created animated work for Nike, Oppo, McDonald’s, Netflix, MTV, Sky, Fila, Dolce e Gabbana and lots of others successful 12 PromaxBDA, 3 Movement Awards, a Clio Award, and lots of others.
“We need to catalyze shoppers and individuals who see the world as we do. We need to be a driving power in our trade and assist our prospects obtain their targets in a extra genuine, brave, and positively completely different approach.”
Nerdo
The rebrand features a new web site, made in collaboration with Parco Studio and Muvobit, and an “anti-logo”, a sequence of 5 flashing colours, one for every letter, accompanied by authentic sound design.
Nerdo says, “Our core values are expressed in a brand new, disruptive, method to talk the studio id: no extra a brand, however extra a conceptual mark. We imagine that in an completely digital world, our id may be represented by a mix of sounds and colours, giving a way more incisive and cutting-edge expression of our values.”
Bolder. Braver. Wiser
Bolder – “Impactful concepts, surprising decisions.”
Nerdo is recognised for its potential to mix extraordinarily completely different worlds, types, or methods by way of an modern visible language. The brand new workforce of inventive thinkers and administrators will convey their very own particular perspective on contemporaneity, and their very own distinctive inventive languages, resembling live-action and blended media.
Braver – “Elevating shoppers unafraid to journey the unexplored path.”
Nerdo allows shoppers to be authentic, keep true to themselves, and ship a transparent and clear message.
Wiser – “Expertise makes you wiser.”
Nerdo is a companion greater than a supplier. By our depth of expertise, we discover synergy with our shoppers’ imaginative and prescient and desires, and provide you with revolutionary options that change the best way they function. We convey a singular, disruptive, and anti-cliché imaginative and prescient of the inventive studio, looking for to problem expectations.
