Tuesday, November 28, 2023
HomeVisual EffectsTendril Lights Up the MP-13 Launch for Hublot - Movement design

Tendril Lights Up the MP-13 Launch for Hublot – Movement design


Have we reached peak CG watch wars? Inconceivable to actually inform in fact however one factor we are able to state for sure: for sheer amount and high quality of commissioned output, Swiss luxurious horologists Hublot are the present entrance runners.

From the staff at Tendril in Toronto: “Hublot’s newest technical and creative masterpiece — the MP-13 — uniquely encompasses a double-axis tourbillon and twin retrograde dial that we had a possibility to convey to life in movement for its launch at Watches and Wonders.

“The opening of the movie teases the distinctive visible facets of the watch and is designed to evoke futuristic supercar associations. The tourbillon turns round two axes, each rotating as soon as per minute with a mechanism that counteracts and equalizes the results of gravity.

“A tip of the hat to the pioneers at CERN in Geneva, we explored ideas of time and gravitation within the type of gentle trails, quantum fluctuations, black holes, and big rotating axial constructions.

“The opposite distinctive function of this timepiece is a twin retrograde dial, which resets the hour hand to the zero place on every hour. Within the movie, we deal with the watch palms and construct as much as a break within the ahead momentum of the music and movement because the hand snaps backward.”
 
 
Hublot MP-13 launch film by Tendril | STASH MAGAZINE

Hublot MP-13 launch film by Tendril | STASH MAGAZINE

Hublot MP-13 launch film by Tendril | STASH MAGAZINE

Hublot MP-13 launch film by Tendril | STASH MAGAZINE

Hublot MP-13 launch film by Tendril | STASH MAGAZINE
 
Shopper: Hublot
Government Producer: Frédéric D’alberto
Head of Hublot Studio: Yann Lauener

Manufacturing: Tendril
CD: Chris Bahry
Director: Tom Crate
EP: Mary Anne Ledesma
Producer: Jelena Sibalija
Coordinator: Cody McFarland
3D Designer: Aleksandra Liubas, Arnis Vitols, Daniel Lepik, Christoph Strohfeld, Leonardo Bortolussi, Sylvain Gaussens
Modeler/Rigger: Flavio Diniz
Asset Look Dev: Brad Husband, Yeseong Kim
Houdini Sim: Arnis Vitols, Sylvain Gaussens
Animation: Samuel Bohn, Sam Tato
Kind Designer/Animator: Rafael Ramirez, Gabriel Rocha
Mild/Render: Alexandre Veaux, Brad Husband, Yeseong Kim
Compositor: Alexandre Veaux, Astrid Cardenas, Brad Husband, Corey Larson

Sound Design: Cypher, Syncsmith, Throwing Snow



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