Simply in case you forgot how nice it felt to lastly emerge from the pandemic lockdown, Iria Lopez and the Wednesday Studio crew in London made this video (with music by Tom Drew) to assist us all keep in mind how actually joyous it was.
Iria Lopez: “We will all agree that residing by means of a pandemic was one thing as bizarre and loopy because it was surprising. It was a whirlwind operating by means of our lives, leaving a serious mark not solely in our historical past but additionally in our society. The state of affairs we have been all residing in, remoted in our houses, was powerful but it additionally elevated the sensation of unity: we have been all on this collectively.
“I felt this second shouldn’t be ignored, so I considered utilizing this music video as a chance to have a good time the second when individuals might be collectively once more, have a drink collectively, hug one another, benefit from the outdoor, and rediscover the pleasure of the little issues, like having a haircut!
“The manufacturing was surprisingly simple, all of it got here out in a single go, no scrapped sketches and no modifications. It was fairly bizarre, nearly as if all of it existed already in my head.”
Manufacturing: Wednesday Studio
Co-founder: Iria Lopez, Daniela Negrin Ochoa
Director/designer: Iria Lopez
Animator: Russ Etheridge, Eze Matteo, Joe Le Huquet
Music: Tom Drew
