CTV channel developer VlogBox has partnered with the manufacturing and distribution firm Movement Photos to spice up the CTV presence of its animated preschool collection Mya Go, a co-production with Irish studio Piranha Bar that premiered in 2018.
The deal sees Movement Image’s IP branded as a brand new Roku channel referred to as “Maya Go.” Primarily geared toward a preschool viewers, the channel revolves across the eponymous academic present that explores the world and exhibits younger viewers methods to expertise it. It arrives on Amazon Hearth TV and Android TV later within the 12 months.
“We’re excited to be partnering with VlogBox and provide worldwide viewers new methods to entry Mya Go,” commented Movement Photos government producer Guille Ayora. “A way of course and professionalism is what the VlogBox group confirmed us and proved it in each single step of the method. We anticipate so much from this partnership and hope that VlogBox’s unparalleled expertise will assist us to open new horizons and improve our audiences.”
Mya Go spans three seasons and 156 episodes, every stuffed with academic content material about on a regular basis subjects like sports activities, gardening, and music.
Helming the collection is UK head author Sam Morrison, additionally identified for his work on the BAFTA-winning Peppa Pig and Ben and Holly’s Little Kingdom, in addition to episodes of Shaun the Sheep, Octonauts, and Hey Duggee.
The present revolves across the city of On a regular basis, the place Mya Go and her pals gleefully uncover the world round them and spend their days having enjoyable. The solid personifies necessary traits preschoolers be taught and embrace, equivalent to Tommy Cease, Suzie Play, and Emily Share. The present is geared toward children ages 2-5 and captures their consideration with colourful graphics and catchy songs.
“Piranha Bar is delighted to be working with VlogBox as they bring about Mya Go to a brand new viewers at Roku,” stated Piranha Bar CEO David Burke. “Movement Photos’ cope with VlogBox offers this multilanguage present a larger attain globally, and we look ahead to constructing our relationship with VlogBox additional as Piranha Bar continues to supply inclusive, multilanguage, high-quality exhibits.”.
“We’re glad to begin our partnership with Movement Photos and Piranha Bar, and we’re positive that such a collaboration will carry Mya Go to the following degree,” added VlogBox CEO Nikita Platonenko. “We hope that we are able to additional discover the children’ content material market with Movement Photos and Piranha Bar to any extent further and work collectively on different thrilling tasks sooner or later. It is a tremendous alternative to ship our experience as advertising professionals in a multilanguage market.”
Supply: VlogBox
Debbie Diamond Sarto is information editor at Animation World Community.
