Web3 story studio Toonstar is releasing its new adult-animated sequence, Area Junk, a office comedy about rubbish collectors in house. Created and written by Dominic Russo (Workaholics), the animated sequence stars Jon Heder (Napoleon Dynamite, Blades of Glory) and Tony Cavalero (College of Rock, The Righteous Gem stones). Powered by the Theta media and leisure blockchain, the present streams starting Might 19 right here.
Area Junk is Toonstar’s third unique Web3 sequence launched following The Gimmicks and Home of Chico. Based by John Attanasio and Luisa Huang, veterans of DreamWorks, Disney, and Warner Bros., Toonstar presents a storytelling mannequin that enables digital token holders to take part in narrative improvement and create their very own characters and storylines and have interaction in distinctive fan experiences.
“With every sequence launched this yr, we’ve pushed the expertise ahead to broaden alternatives for creators and followers to have interaction with the story world and participate in constructing new hit IP,” mentioned Attanasio. “With Area Junk, we’re taking it even additional, merging nice content material with gameplay that may launch a brand new Web3-enabled mannequin of interactive leisure.”
“We’re thrilled to associate with Toonstar on Area Junk, a sequence that may reveal to the leisure business what’s potential whenever you use blockchain expertise to empower creators and followers to have interaction and create in highly effective new methods,” mentioned Andrea Berry, Head of Enterprise Growth, Theta Labs. “As a content material firm, Toonstar has a robust understanding of the ability of Web3 expertise and has executed its imaginative and prescient impressively. We see them as a helpful expertise developer to carry a dynamic, interactive expertise to life by constructing on the Theta video infrastructure, a customized Theta subchain, and NFT market.”
Area Junk will function a personality voiced totally by AI voice-generated software program. That character, a robotic named “Wellbecca,” will work together instantly with the Area Junk group, performing as a inventive co-pilot for members. Utilizing AI and dynamic NFTs, Wellbecca will assist creators flip their prompts into unique brief tales set inside the Area Junk universe.
“The participatory storytelling side of Area Junk presents a chance to carry extra creators into the fold to uncover contemporary tales and concepts, which feels particularly essential in in the present day’s atmosphere,” mentioned Heder, Verified Labs co-founder and Area Junk govt producer. “Toonstar is completely displaying the broader leisure business how Web3 can open doorways for brand spanking new creators and create loopy, engaged fan communities, and uncover nice new IP for Hollywood.”
The difficulty of house rubbish got here to the media forefront final month when a global workforce of researchers estimated greater than 100 trillion items of particles are floating in house. Toonstar famous that they “collaborated with an aerospace engineer to make sure this looming house junk downside was depicted precisely on display.”
Put together to get trashed…
Supply: Toonstar
Debbie Diamond Sarto is information editor at Animation World Community.
